Brand Vision Values

creating sustainable competitive advantage

Research suggests that focussed, differentiated firms tend to be more profitable and valuable. Through a series of case studies and real-life experience, this session explores the importance of a strong brand and a clear purpose in creating the values that will lead to sustainable competitive advantage.

We are delighted to be joined by Karen Thornber who will share her experiences of working in teams delivering some of our best known brand-led businesses. A former People Director of Virgin Mobile, Karen is an HR and Organisational Strategist who has had a rich career supporting businesses in a range of sectors.

Date: 21 February 2018

Time(s): 8.15 til 10.15

Where: The Enterprise Centre, University of East Anglia, Norwich Research Park, Norwich NR4 7TJ

The Masterclass will last 2 hours with questions.

Refreshments will be available. There is no charge for the Masterclass but you may like to consider a donation of £20 to Ormiston Families MPower project that supports parents who have had a child taken into care.

Lunchtime session fully booked - space available at 8.15am for 8.30am

Register here

Upcoming Masterclasses...

Behavioural Insights

23 January 2019

Theories from the field of Behavioural Economics are being used increasingly by governments, regulators and companies to 'nudge' us towards the right decision - in their eyes at least. This session explores the foundations of this emerging field of study.

Find out more and book

Death of a Salesman

27 February 2019

Work smarter not harder. This session looks at combining strategic HR and behavioural 'nudges' to create an environment where less selling means people buy more.

Find out more and book

What people have to say about previous events....

The masterclass at Chadwicks, for me is a fantastic way to boost my knowledge in an important field which I often feel the effects from, yet seldom get to learn about. A wonderful setting at the enterprise centre, amongst like-minded company.

Andy Davies | Business Development | Green Duck

Beginning to plan seriously for retirement and being a relative newbie in Norwich, it was refreshing to be introduced to a firm that places great emphasis on technical analysis and thoughtful planning. Too often, in my experience, IFAs are more concerned with style over substance but Chadwicks, through their Masterclass sessions offer real insight into investment management and retirement planning. Whether as a professional adviser or, like myself, someone looking for genuine insight into the changing times of today, I would recommend the sessions wholeheartedly.

Andrew Thorpe | Finance and Operations Director | Jarrold Norwich